Goldilocks "Araw Mo" commercial

I like this commercial simply because, it shows its main objective in just 47 seconds. It also has the right song for expressing the significance of this commercial.

“Ang araw na ‘to ay araw mo pagdating mo sa ating mundo. Natatandaan. Di malilimutan. Kailanman. Kailanman. Lahat nagbago sa araw na ‘to pagdating mo sa buhay ko. Lahat sumaya, buhay ko’y nag-iba. Ang saya ng mundo ngayon’g ikaw ay narito oh.”

When Goldilocks came into the world, it changed the consumers’ life and brought joy to everyone with its products.

• The first scene in the commercial is a father playing the piano with his son and the other family members watching them. It demonstrates the product being shared with families especially during occasions and celebrations.

• The second scene is a pregnant woman. Obviously, she’s singing the song for her child. It’s telling the viewers that the child’s birth can be compared to the day Goldilocks was created. By the time she comes out into the world, it would definitely be her day.

• The third scene is an old couple in a carnival. Lolo giving Lola a gift. Maybe it’s their anniversary or it's lola's birthday. It’s telling the consumers that they can grow old together with Goldilocks.

• The fourth scene is a group of friends with party hats in a car, celebrating. It tells the viewers that friends can have a good time with Goldilocks no matter where they are.

• The fifth scene is a man in a telephone booth calling his family. It’s his son’s birthday. Though he’s far, he still remembers and greets him.

• The sixth scene is a group of children with cute costumes, running. The girl with a fairy costume is celebrating her birthday.

• The last scene is a barkada celebrating their friend’s birthday.

The whole point of the commercial is to tell everyone that Goldilocks is celebrating its 40^th year. The entire seven scenes are different instances where a person celebrates his birthday. It can either be with his family, lover, friends, family, colleagues, and loved ones, anytime, anywhere. 

GOLDILOCKS 40 THOUGHTFUL YEARS  :)